All messaging charges will be deducted from your team’s Sendo account balance. You can view your balance and transaction history on the Balance page of your dashboard. You can add funds to your account at any time, and configure an auto-recharge option to automatically reload your balance when it drops below a threshold that you specify. Here is a breakdown of the different types of charges you may see:

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Campaigns

If you are using numbers, there is a one-time fee of $20 for each campaign creation that is charged by the vetting service. There is also a recurring charge of $10/month for each campaign, or $2/month if you are registered as a sole proprietor. These fees are charged by the carriers and will be deducted from your balance without any markup. If you are using toll-free numbers, there will be no campaign charges.

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Numbers

There is a recurring charge of $2/month for attached to a campaign. This will be deducted from your balance at the same time as your campaign renewal charge. This applies to campaigns created with both 10DLC and toll-free numbers.

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Messages

The following table shows the cost of sending messages with 10DLC and toll-free numbers. The fee for each message will be automatically deducted from your balance. Note that SMS messages are charged based on the number of 160-character segments they contain, and the fees below are for a single message segment.
Message type10DLCToll-free
Outbound SMS$0.004$0.006
Inbound SMS$0.004$0.006
Outbound MMS$0.01$0.012
Inbound MMS$0.006$0.008
Note: carrier fees are charged in addition to the Sendo fees above

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FAQs

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What if my balance drops below zero?

Your service will not be impacted if your balance drops below zero. If it stays below zero for an extended period of time, we may reach out to you to request a payment. If you do not add funds to your account balance, we may suspend your service.

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What are carrier fees?

Carrier fees are charged by the cell carriers for each message you send to a device on their network. These fees are billed in addition to the messaging fees charged by Sendo. You can view the current breakdown of carrier fees on the Pricing page.